AXA Insurance announced on Monday that it has launched a new personal lines intermediary motor product, AXA Car, targeted at the low-risk driver market.
The product combines comprehensive and TPFT cover with a new rating structure and rating factors that supposedly enable more accurate pricing ‚ leading to cheaper quotes for safer, low risk drivers. AXA claims the product also reflects its “drive towards redefining the standards of customer communication within the financial services industry” with a simplified policy wording. Hopefully that is a safe, low-risk drive towards redefining the standards of customer communication within the financial services industry. AXA is also promising an improved motor claims service with a new quality control system to ensure customers get “optimum service throughout their claim” and dedicated case handlers for every customer making a claim to update them on progress via SMS messages. The new product will be phased in over the next year to replace AXA’s existing PLI motor products Conwy and Premier 35.